A.S. Watson Group, the retail division of Hutchison Whampoa Limited, introduced Marionnaud to the Asian Beauty market with the grand opening of its first flagship store in the Mall of Asia in Manila. Following last year’s acquisition of the French-based Marionnaud, Europe’s largest luxury perfumeries and cosmetics retail chain, A.S. Watson Group sees the potential in the growing Asia’s luxury perfumeries and cosmetics sector hence has been planning for the chain’s natural move to the East. With the opening of the 900-square metre store in Asia’s largest shopping destination, Mall of Asia, it represents the brand’s first appearance beyond Europe and paves the road for future expansion in the region. Ian Wade, Group Managing Director of A.S. Watson, said, “We are excited to bring Marionnaud to Asia as part of the company’s strategy to maintain our global leadership in health and beauty. Asia’s beauty market is one of the fastest growing in the world and we see this as a logical move.” “Marionnaud is a unique concept combining selectively distributed fragrance, colour cosmetics and skin care all within one shopping environment combined with personalised service. We are in Asia to create inspiration for consumers as they become more and more beauty conscious. Following the opening in Manila, we will look at other destinations including Shanghai,” said Ms Norman. The 900-square metre Marionnaud in the Mall of Asia offers an extensive range of over 5,700 perfumeries and cosmetic products from 70 beauty brands and 17 exclusive brands, some of which are first time launches in the Philippines market. Coupled with beauty treatments and nail spa service, Marionnaud targets affluent shoppers, both men and women.